Evan Williams Blue Label is bourbon at its most welcoming; smooth, mellow, and made for sharing.
Crafted in Kentucky with a mash bill rich in corn sweetness, it opens with aromas of vanilla, caramel, and toasted oak. On the palate, expect layers of brown sugar, honey, and soft spice, rounded by hints of ripe fruit and warm oak. The finish is easygoing yet satisfying, making Blue Label the perfect pour for newcomers to bourbon or seasoned fans looking for a lighter touch.
Whether enjoyed neat, on the rocks, or in a classic cocktail, Evan Williams Blue Label embodies the spirit of Bourbon Done Right. Authentic, approachable, and endlessly enjoyable.

Evan Williams is produced by Heaven Hill Distillery in Bardstown, Kentucky, and is named after Evan Williams, who opened Kentucky’s first commercial distillery on the banks of the Ohio River in 1783. Today, Evan Williams is the second best-selling bourbon in the world, known for its accessible price point and consistent quality across a wide range of expressions. From the flagship Black Label to Bottled-in-Bond, Single Barrel, and flavored variants. 
Its mash bill is 78% corn, 10% rye, 12% malted barley, yielding a profile that balances sweetness, oak, and spice. The brand’s motto, “Bourbon Done Right,” reflects its commitment to approachable yet authentic Kentucky straight bourbon.